đŠď¸ âFixing the Plane While Itâs Crashing: My Take on the NAR CEOâs Podcast Interviewâ
âNARâs Plane Is On Fire â And the CEO Brought a PowerPointâ
đŠď¸ âFixing the Plane While Itâs Crashing: My Take on the NAR CEOâs Podcast Interviewâ
By Joe McQuillan â Real Estate Matchmaker, longtime REALTORÂŽ, survivor of more NAR reforms than I care to count
If you didnât listen to the podcast interview with NAR CEO Nikia Wright, donât worry â I did. And I took notes. And then I poured a coffee, stared out the window for a moment, and thought:
âWow. We are really doing this again.â
Let me walk you through it. Because this interview was part leadership talk, part corporate therapy session, and part⌠aviation disaster movie.
đŠď¸ 1. The Plane Analogy â Now With Extra Turbulence
Wrightâs favorite analogy â which she used with impressive conviction â is:
âWeâre fixing the plane while flying it.â
Hereâs the issue:
Most CEOs use that phrase to mean âWeâre improving things.â
In NARâs case?
It sounds more like:
âThe engine is on fire, the pilot parachuted out, and we are now Googling âhow to land a planeâ at 30,000 feet.â
Nothing says confidence like openly admitting the FAA (aka: the lawyers) still isnât being paid.
đ 2. The Worship of the A-Players
If you turned this podcast into a drinking game and took a sip every time she said âA-player,â youâd need a designated driver by the 8-minute mark.
âA-playersâ
âA-playersâ
âA-playersâ
Apparently, one-third of the staff was not only not âA-playersâ⌠Iâm pretty sure she wanted to call them âbenchwarmers but HR wouldnât let her.â
Hiring new chiefs â Chief Data, Chief Communications, Chief Accountability, Chief Chief Officer â is fine.
But calling someone an âA-playerâ doesnât actually mean they can fix whatâs been broken for years.
Real talk from Joe:
Hire smart people, yes. But culture beats rĂŠsumĂŠs every time.
âď¸ 3. The 10-5 Code of Ethics â The Parody Version
Wright mentioned professionalism dozens of times, which I support⌠but letâs be honest:
We all know that one REALTORÂŽ who uses Comic Sans in their listing presentation.
So hereâs the unofficial parody update to the Code of Ethics:
Donât say anything mean about another REALTORŽ⌠unless youâre on a podcast.
Be professional, even if you sold 3 homes in 10 years.
If the public loses trust, announce a âlistening tour.â
When in doubt, hire another A-player.
Keep fixing the plane. Forever.
Iâd put it on a poster.
đ§ 4. The Legal Forums â Finally, a Place to Say âAntitrustâ Every 12 Minutes
Wright bragged about expanding legal forums and âmaking them more transparent.â
Translation:
Rooms where REALTORSÂŽ can sit in chairs, nod slowly, and pretend to understand antitrust law.
These forums will discuss high-stakes topics such as:
âWhat is a fiduciary duty?â
âShould we finally move that document out of the SharePoint folder from 2009?â
âWho is responsible for that mysterious $900K door?â
âWhat even is MLS governance anymore?â
đ 5. Data, Governance, Structure â The Corporate Buzzword Trifecta
She said âgovernanceâ more times than Iâve said âcall me and start packing.â
She said âdataâ like it was a new religion.
She said âstructureâ like she was holding the building up with her bare hands.
Look â I love structure. I love a plan.
But if you have to repeat the same three words 200 times, the plan might not be the plan.
đŽ 6. The Strategic Plan â 75 Initiatives, 0 Clear Answers
NAR has a new strategic plan with 75 initiatives.
Seventy-five.
At that point, itâs not a plan â itâs a Costco-sized to-do list.
My favorite predicted initiatives:
Moving documents from one SharePoint folder to another
Creating a listening tour, rebranding it âaction tour,â then rebranding it again
Publishing inspirational quotes on Instagram
âAdmitting nothing but feeling everythingâ (my personal favorite)
đŁ 7. The Member Survey â The Results Are⌠Extremely On-Brand
68,000 members responded.
Hereâs the breakdown:
49%: âSomewhat satisfied.â
23%: âNeutral and exhausted.â
28%: âFURIOUS AND TYPING IN ALL CAPS.â
And honestly?
That feels like the NAR membership.
đ¤ 8. My Final Take â and Why This Matters
Comedy aside, hereâs the real punchline:
REALTORSÂŽ deserve leadership that talks straight and delivers results â not buzzwords and metaphors about airplane mechanics.
Hereâs what I want to see:
Transparency without theatrics
Accountability without jargon
A-players who actually solve problems
A strategic plan with fewer than 75 bullet points
And yes⌠a plane that lands safely
Until then?
Iâll keep watching.
And writing.
And making videos.
Because the industry needs truth â even when it comes with punchlines.
â Joe
Your Real Estate Matchmaker
Connector ⢠Straight Shooter ⢠Recovering Committee Membe
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